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D. L. Rhein | Interior Design, Handcrafted Jewelry, Vintage Decor | Studio Makeover – Phase 1
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Studio Makeover – Phase 1

14 Mar Studio Makeover – Phase 1

“I don’t think people have enough fun with decorating.  It doesn’t always have to be so serious.  Design isn’t like marriage. You don’t have to commit for life.” – Ross Cassidy

MAKEOVER_1before

BEFORE | EXISTING DESIGN STUDIO

This year I felt a burning desire to make some big changes.  First on my list was to begin the process of converting my design studio into a design space that showcases vintage finds, as well as furniture and custom upholstery at our Motor Avenue location.  It is a vast room  separated from the retail store in front, but always a curiosity to our customers. Daily, there would be folks peeking in and wandering  and wondering, “Oh wow, what’s back here?!”  The answer was simply to create an inviting and integrative studio that allows us to design products and create one of a kind pieces for our customers, while extending our retail store at the same time. 

A retail makeover: Phase 1 | @D.L. Rhein

AFTER | PHASE 1 STUDIO MAKEOVER

We began by anchoring a section with a bamboo sideboard, orange hide and custom upholstered refurbished vintage chair.  Now we could have fun hanging our eclectic collection of vintage paintings, mirrors and wall art.  I am crazy about this pair of antique his and her chinoiserie lamps…Ay Dios Mio, they may have to come home with me.

A retail makeover: Phase 1 | @D.L. Rhein

Two Ikea bookshelves stacked on top of each other make the perfect cubbies for our wool hooked rugs, vintage suzannis, hides and dreamy new sheep skin rugs.

A retail makeover: Phase 1 | @D.L. Rhein

Because we are limited for space in the retail portion at Motor (less than 400 sq ft!),  we were never able to display more than a few pillows at a time.  Another  Ikea bookcase was the perfect size to show our 2013 collection of embroidered pillows.  It’s about time!

A retail makeover: Phase 1 | @D.L. Rhein

After snatching up this faux tortoise desk at an antique show on the east coast,  I now have an area I will actually use for emails and phone calls without driving Jess crazy at the front of the store.   Sometimes, you just have to get the wheels in motion and put the daydreaming into action.  We converted the space within two days and the difference is undeniable.  Not only can we enjoy our many treasures and surround ourselves with beauty during hectic work weeks, but now our customers can too.  Stay tuned for Phase 2…

XO,

D.L.

1Comment
  • Studio Makeover Part 2
    Posted at 21:53h, 03 June

    […] we started the first phase of our studio makeover, we couldn’t help but continue into the front of our retail store.  […]